MediaAlpha provides customer acquisition solutions designed to reach consumers shopping within high-consideration categories such as property & casualty insurance, health and life insurance, personal finance, travel, education, and more.
Whether you’re looking to generate demand or get the most from the shoppers that come to you, we can help you maximize the value of every consumer interaction.
Insurance Industry Solutions
Watch this video to learn how MediaAlpha can help insurance carriers and distributors acquire new customers and maximize revenue.
The Power of Transparency
Instead of acquiring customers from a black box, get the visibility you need to target and price prospects based on the value they bring. With the transparency we provide, you’ll have the data and tools to align your customer acquisition costs relative to customer lifetime value with an unmatched level of granularity.
What Makes Us Unique?
Efficiency at Scale
The volume you need to drive meaningful business results. Precise targeting capabilities that connect you with the right prospects. Unlock superior performance versus other customer acquisition channels.
Real-time, granular control and full source-transparency with every buying and pricing decision. The visibility and capabilities you need to effectively manage lifetime value relative to customer acquisition costs and maximize profitability.
A fully managed service option, custom integrations, and industry-leading technology, plus a dedicated focus on providing long-term value to your business. Transact with confidence within a healthy ecosystem designed with your needs in mind.
Explore Our Resources
MediaAlpha expert Zack Chin walks you through the keys to profitable hard market customer acquisition in this short video
As consumers move online, Medicare carriers will need to invest in delivering the best possible digital shopping experience
Our complete guide to optimizing customer acquisition performance for property and casualty insurance carriers
In a time of rising rates, insurance agents need to be resourceful—here’s what our agent partners are doing to succeed during the hard market
The no-BS guide to finding, buying, and working high-quality leads that deliver real results.
Traffic from the websites of your carrier competitors gives you access to shoppers who are serious about buying a policy