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MediaAlpha for Publishers

Enabling websites to increase advertising revenue through a unified inventory management, demand management, predictive analytics, and yield optimization platform.

 

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REPORT: Embedding Loyalty Into The Shopping Experience Through Comparison Offers

The latest report from Forrester reveals US consumers’ sentiments and perspectives on the usefulness, impact and value of insurance comparison ads during their shopping journey.

 

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Designed for Publishers

Increase
Inventory Control

Full control of inventory visibility and demand access across all demand sources.

Improve
Operational Efficiency

Integrated, cross-demand platform streamlines partner management and increases overall team efficiency.

Maximize
Inventory Yield

Unified demand management optimizes how you monetize inventory and maximizes yield.

 

Sample Publisher Partners

Inventory Management

Unified Demand Management

Yield Optimizations

Reporting & Analytics

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The combination of MediaAlpha’s advanced targeting capabilities and the transparency provided by the platform helps Advertisers bid more intelligently on our inventory and make more money. As a result, we are making more revenue too!– Steve Minster, Director of Partner Alliance, The General
Implementing the MediaAlpha Exchange platform has resulted in boosting monetization, improving efficiency and enabling our advertisers to execute data-driven, custom bidding strategies on Esurance.com inventory.– Tolithia Kornweibel, Vice President of Customer Experience at Esurance

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