Articles

5 P&C Insurance Industry News Sources You Should Be Reading

An overview of the crucial publications for keeping up with the property and casualty insurance industry

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P&C Insurance News Roundup: Carrier Loss Ratios Continue To Rise, Branch Raises $147 Million

Inflation continues to terrorize P&C profitability

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3 Hard Market Customer Acquisition Principles To Live By

High-level strategies to shrink your loss ratio and acquire shoppers as efficiently as possible

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3 Ways Carriers Are Using the Hard Market as an Opportunity To Upgrade Their Customer Acquisition

Hard markets are a time when carriers pull back on marketing spend—but they present the perfect opportunity for carriers to improve customer acquisition for the long haul

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Serving Fewer Shoppers These Days? Here’s How to Monetize Consumers You Can’t Bind

Carriers are limiting the number of shoppers they serve due to profitability concerns. Here’s how to make sure you’re still earning revenue from the consumers who come to your site.

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How Health, Life, And Medicare Advertisers Can Use Calls To Maximize Customer Acquisition Performance

Calls give you a guaranteed opportunity to speak with an in-market shopper—here’s how to make the most of them

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Introducing The Industry’s First Browse-and-Buy Option For Online Leads

Agents now have access to more volume, unprecedented transparency, and the ability to purchase leads à la carte

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