Articles
Bidded is Better: Why MediaAlpha for Agents Uses an Auction Model to Distribute Leads
Your most pressing questions about our bidded model, answered
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Insurance Agent Recruiting Ideas: 15 Tips to Grow Your Business
How to identify, hire, and retain the producers who will take your agency to the next level
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Get $50 in Free Leads Every Time You Refer an Insurance Agent to MediaAlpha for Agents
Our new referral program rewards agents for recruiting their friends and colleagues to our flexible and precise lead-buying platform
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Performance Marketing is the Future of the Auto Insurance Industry
As shoppers move to digital, advertising efficiency is becoming a key differentiator.
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How Insurance Carriers Can Supercharge Their Profits with Predictive Analytics
Top carriers are using predictive analytics to intelligently monetize their site visitors and maximize the value of every customer interaction
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2021 Special Enrollment Period: What Health Insurance Advertisers Need to Know
Want to make the most of the special enrollment period? Focus on clear messaging with an emphasis on affordability.
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The 3 Hidden Costs of Cost-Per-Quote Measurement for Insurance Carriers
Cost-per-quote measurement incentivizes publishers to sell insurers low-value traffic and prevents carriers from competing for the market’s most valuable consumers
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Why MediaAlpha’s Tech Stack Runs on Perl
We use a fast, flexible programming language that allows our engineers to focus on solving business challenges
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