Agent Spotlight: Shannon Westbrook
The Arkansas independent agent shares her customer service tips, her most memorable claim, and how she broke into the business
Don't miss our latest news!
Why the Bottom of the Funnel is the Place to Be for Mid-Sized Insurance Carriers
With low unaided awareness, mid-sized carriers can struggle to break into the consideration set. A healthy investment in performance marketing can help.
The Insurtechs Aren’t “On the Rise”—They’ve Already Arrived
For several years, insurance industry observers have discussed the rise of the so-called “insurtechs,” a growing...
The 1 Thing Every Insurance Advertiser Needs to Do to Optimize Performance
If you haven’t connected your click data to your sales data, you’re leaving money on the table
5 Tips for Working Insurance Leads When You’re Understaffed
Don’t let a hiring crunch stop you from growing your business. Here’s how you can adjust your lead-working strategy to maximize results when you’re shorthanded.
It’s Time for Agents to Demand Transparency in the Online Leads Space
Five questions to ask your online lead partner to get the quality you deserve
Get Ready for a Surge in Insurance Shopping—and Switching
As carriers raise rates, their customers will be on the lookout for less expensive alternatives