Articles

P&C Insurance News Roundup: Q1 Insurance Shopping Takes a Dip, Progressive is Ready to Shift Back Into Growth Mode

We recap the big stories from this past week in the world of property and casualty insurance

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Are Internet Insurance Leads Dead?

Why online leads continue to play a major part in the marketing mix for auto insurance agents

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Stat Spotlight: Lifetime Value

Sharing lifetime value data helps carriers optimize for maximum profitability. But how many are taking this revenue-driving step?

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5 Conference Events P&C Carriers Should Consider Attending in 2022

The Covid-19 pandemic put a halt to in-person events, but business travel is making a comeback and so is the conference circuit

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Why Health, Life, and Medicare Carriers Should Optimize Customer Acquisition for Lifetime Value

How insurance brands can remain profitable while experiencing customer churn

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P&C Industry News Roundup: Distracted Driving on the Rise, and Tesla Expands Real-Time Insurance Program

We recap the big stories from this past week in the world of property and casualty insurance

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3 Keys to Successful Lead Generation in a Post-Cookie World

The insurance industry can teach marketers about acquiring new customers without cookies—here's how

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